Welcome to Grounded Wins — The newsletter that repurposes winning ideas to your advantage.
Today’s Wins
💡 Samaritans Purse and Heifer Intl. figured out gift catalogs work. Now you can replicate their success.
💰 Turning Hidden Needs Into Community Impact:
🎉 An online tool NPO’s should use to engage audiences and collect leads.
Special Offer:
In Today’s Edition
Gift Giving Digital Catalogs
To Your Advantage
Samaritan’s Purse and Heifer International aren’t “lucky.” They’re strategic. Give a cow, transfers ownership.
Both organizations discovered Gift Catalogs turn vague acts (“donate money”) into a clear outcome that transfers ownership. (“Give a Cow”) That shift creates ownership that says I gave a cow” instead of “I gave money” and, — ownership creates monthly donors.
😕 The Problem:
Local charities are trapped in a structurally unsustainable funding ecosystem that rewards short-term emotional giving and, punishes long-term operational stability
💡 The Solution:
Reframe needs around outcomes donors can take ownership in.
🧩Your MVP: (smartest way to get started)
You don’t need 40 items.
You need 5 clear, meaningful, outcome‑based gifts that translate to outcomes
🏆 The End Goal:
1 new monthly recurring donor.
🛑 EverGreen Fundraisers
⚡What if donations grew 1.3X each month instead of resetting to zero?
Available Domain: EverGreenFundraisers.com
You know stop and go fundraisers. Fundraisers that stop funding when the event is over. They serve a purpose, but the money stops flowing in. EverGreen fundraisers complement traditional fundraisers but they don’t stop raising money.
🧮 The math:
✅ 1000x more predictable than traditional fundraisers
✅ Grow and compound instead of restarting from $0.00
✅ Retain donors longer actively offer and delivering what donor want and need to give for longer periods of time.
✅ They support accurate budgeting for short & long term needs
✅ Volunteers stay energized instead of exhausted.
♻️ EverGreen Fundraisers don’t replace traditions — it completes them.
🎉Engage Audiences and Collect Leads
🏆 To Your Advantage
It’s called The Wheel of Names.
It’s self explanatory. You input names on the right hand side (manually or copy/paste) and when you’ve got all the names you want in there, you click to spin and it will automatically chose a winner and there’s a lot of things you can do with this.
😕 The Problem:
You’re limited by your imagination. You tend to see things as they are and not for what they could offer you.
💡 The Solution:
Use the wheel of names to bond partnerships that help your mission.
◼️ How to Launch It (MVP Style)
Start small. Run one drawing. Learn. Adjust. Repeat.
🥇 Your Goal:
Partner with a local brand, product or service to gift you a gift a valuable gift to giveaway.
🚪 One Problem Two Lions Can Solve
🚪 Turning Hidden Needs Into Community Impact:
The fastest way to solve a problem is to tell someone who can and even if you can’t, we know someone who can.
😕 The Real Problem
There are people with problems who don’t know where to turn, or who to turn to and even then sometimes their request gets the cold shoulder.
🤓 The Solution
🧐 The Business Model
Free for residents. Paid features for businesses, nonprofits, and municipalities, plus sponsorships and micro-donations.
🗸 End goal:
One real request received that would not have been received otherwise.
Grounded Wins is published for people who want to use ideas where they live — not just hear about them somewhere else.
gomichigan.beehiiv.com
Login or Subscribe to participate
That’s All For Now
Before you leave, there’s a generous offer from a donor ready to contribute $1,000 to five qualifying nonprofits to try one of the ideas in this edition and, lead from the front. subscribe to apply
Have an idea you’d like supported?
Want to advertise to a vast audience?
Want to sponsor an edition?
It’s all in the subscription. Subscribe here (takes 5 seconds)
Old ideas, repurposed— Grounded Wins!
Until next time,
Out of The Den My Lion Friend.